Assignment 11

Is the composer respectful of the audience, treating them as intelligent, thoughtful people?
I don't believe that Stein does this in her article. Almost the whole time, reading this article was definitely a struggle to understand: big words, complicated sentences, and unexplained thoughts. Now she does treat us as intellectual people, but I do believe that she set her bar too high to include a younger audience.

What does the composer assume the audience knows or believes?
Like stated above, Stein assumes that the audience has a rather vast vocabulary when she was writing her article. Another thing that isn't very clear: what the ad is about. When Stein describes the article, she doesn't help the reader to know that the ad is about a home computer. To have this assumption can hurt her articles overall purpose.

Does the composer seem open to multiple perspectives?
The article doesnt really have its own perspective due to the nature of it being so informational. With it being this way, it leaves a lot of room for interpretation for the reader while still getting the amount of information needed.

If the composer keeps these three things in mind, then their all over controlling purpose will have that much more of an impact. Keeping in mind who your audience is is one of the most important things to keep in mind because in the end, they are the ones who are reading your article.